Mar 6, 2020

BMW New logo 2020 - Flat logo / Radical logo change

BMW unveiled its new logo, which was launched in 1917. This logo has changed greatly from time to time. Typically, such a logo reflects the identity of the company. The new logo also reflects the use of color to match the new look, with a flat look this time around. Mainly this logo has two major changes. 1st is : BMW has gone back to a flat design, eliminating the 3D effects and shadows introduced in 1997, and the company has come up with a simplistic look, similar to the logo used by the company since 1963. 2nd Change is : Removing the black area behind the logo. Many people think that having a black background is bad. Instead, a transparent has been performed. Then the color of the vehicle falls into the background of the logo.
BMW redesigns its iconic logo.

BMW unveiled its new logo, which was launched in 1917. This logo has changed greatly from time to time. 


Typically, such a logo reflects the identity of the company.The new logo also reflects the use of color to match the new look, with a flat look this time around. Mainly this logo has two major changes. 1st is : BMW has gone back to a flat design, eliminating the 3D effects and shadows introduced in 1997, and the company has come up with a simplistic look, similar to the logo used by the company since 1963.

2nd Change is : Removing the black area behind the logo. Many people think that having a black background is bad. Instead, a transparent has been performed. Then the color of the vehicle falls into the background of the logo.


Jens Thiemer, senior vice president of customer and brand, says the reason for the transparency is "radiate more openness and clarity," but the effect is nothing.


Below is a change of the BMW logo.

BMW New logo 2020 - Flat logo / Radical logo change


It has been 23 years since Bayerische Motoren Werke (BMW) has made any modifications to its logo.
It has not been revealed what vehicles will be using this latest logo and they will be able to use this logo on their official website and social networking sites. It can be stated with certainty that their future vehicles will be used.